LABEL STICKER DESIGN
Chen Pi Ye Ye is a traditional handmade tangerine peel paste, therefore the art style is more towards old Chinese lettering layout and using illustrated tangerine as elements.



The aesthetic of the design is important but so are the information included.




To be consistent with the previous sticker design, tangerine illustration is being used as a pattern and the font of the product is the same as well.
To add a little personality to it, the ending of the sticker forms a water drop shape, which indicates “instant drinking”.

Designed by Rising Formula Design Studio
Year 2021